With a vast majority of the industry looking to mobile as the next great frontier of campus ID, we thought it would be worth it to take a look back on how the mobile conversation has evolved on campus.
Key to the moving the contemporary campus card into the mobile realm is the smartphone. Still a relatively young phenomenon, though perhaps not by technology standards, the smartphone has permeated the college student experience both on campus and beyond. Everything that a student does in a given day can in one way or another, be linked to their mobile device. Whether it’s buying a snack at the vending machine, mobile access to a dorm, checking in to class or even calling an Uber, the modern student operates in tandem with their smartphone.
Card system vendors and universities alike recognized the trend fairly early on, but no one was to know the true extent and capability that the smartphone now provides. At the time of publication in 2011, our “Smartphones empower the campus card” piece highlighted that a lack of NFC-enabled handsets in the U.S. would ultimately limit the use of mobile capabilities on college and university campuses. But again when it comes to technology, things change. And fast.
Campus card providers were already gearing up for the eventual use of the mobile device then, positing how an ID could be used in conjunction with the mobile device for different applications. And as we know it today, the mobile device is core to a number of campus card roadmaps.
Check out “Smartphones empower the campus card,” and see how the mobile conversation has changed in just a few short years.