November 18, 2002 – CIM USA, Inc. today announced the inception of a new Card Printer Systems Division Re-Seller program as part of its corporate wide expansion into the Americas. The Card Printer Systems product line is composed of desktop thermal card printers that start at only $895 MSRP–making them the lowest priced units available in the industry. Such low costs enable re-sellers to tap into all businesses, both small and large. CIM expects to increase sales at a rate of 20% a year in the new division by offering a wide range of card personalization solutions for photo ids, access control, loyalty programs, gift cards, etc. In other words, re-sellers can find customers in all types of industries.
Executives at CIM are very confident in the success of the re-seller program. According to William Shevchuk, National Manager for Sales & Distribution, Card Printer Systems, “A key advantage is our ability to offer the most complete and affordable solutions in desktop card printing, from consumables such as thermal ribbons and blank cards to the industry’s smallest thermal card printer that prints on paper or plastic. Furthermore, high profit margins combined with state of the art technology, guarantees both, a satisfied re-seller and a satisfied end-user.”
About CIM S.p.A
CIM is a leading and innovative manufacturer of card printers and embossing products. Established almost 20 years ago, CIM has a worldwide presence with subsidiaries covering the Asia/Pacific region, and since 1999 is covering the Americas through its subsidiary CIM USA Inc located in Miami, Florida.
By providing the widest range of plastic card and metal plate personalization equipment available in the industry, CIM now has the most intelligent, flexible, and user-friendly technology for all types of market segments: financial institutions, hospitals, casinos, government agencies, card manufacturers/service bureaus, retailers, etc.
For more information please contact William Shevchuk at (305) 639-3040 x 206.