Campus Cards, College and University Identification and Security

Campus card technology changes rapidly, but the card marketing remains stagnant

Sunday, June 1, 2003

There we were, 10 years ago on-site at a New York community college campus, on a tour of their ID card office. The college was preparing to deploy the latest in card production, a dye-sublimation printer and digital-image capture system. But that day we were treated to a demonstration of the school’s existing card production system. 

Making significant impacts on your card program with a comprehensive marketing approach

Sunday, June 1, 2003

People, even those in marketing roles, often confuse marketing with advertising. When someone says we need to market our card program, they think we need to advertise our program to cardholders. But advertising is only one small part of marketing, and in fact, some would argue the final and least important stage. Let’s go back to Marketing 101 for a brief review. 

What to consider when placing a card order: A checklist of items you will need to supply

Sunday, June 1, 2003

On most campuses summer is a good time to regroup and get ready for the orientation sessions and the start of another academic year. In the card office, it is also the time to check the plastic card reserves and get ready to order stock for next year. Ordering plastic card stock is not as easy as one might think. As you will see in the following checklist, there are many variables to consider. If you have an understanding for your program’s specific needs related to each of these characteristics, you will be well equipped to evaluate card suppliers and place your card orders. 

Imaging systems: Basic components and options

Sunday, June 1, 2003

In the past student IDs were created in a labor-intensive process in which a photograph was taken, developed via traditional film processes, trimmed out, and laminated onto the badge with the printed information. Enrollment verification and status was indicated via stickers affixed to the ID or holes punched into it’s surface. Barcodes were pasted onto the badge as added ID card functionality was desired. In some cases, a magnetic stripe was even added to these low-tech badges using a special laminating ‘pouch.’ On a surprising number of campuses, this method is still in use. 

Biometrics 101: A primer for physical access control

Sunday, June 1, 2003

The following article was provided by Debra Spitler, Vice President of Marketing, ASSA ABLOY Identification Technology Group (ITG). Ms. Spitler is a longtime leader in the physical access control industry and an active contributor to industry groups and conferences. Her role within HID and its parent company ASSA ABLOY has positioned her at the forefront of major technology revolutions impacting the security and access control markets. In this piece, part one of two, Ms. Spitler investigates the current revolution that is merging biometric technology with existing access control technologies. 

Pace University chooses Higher One to provide a unique "OneAccount" banking solution

Thursday, May 29, 2003

Pleasantville, NY – May 29, 2003 Pace University has chosen Higher One to provide its “OneAccount” banking solution to all students, faculty, and staff. Higher One is a financial services firm focused exclusively on creating customized solutions for the higher education market. 

Gemplus Awarded Contract to Deliver Smart Cards for Nationwide ID Program in the United Arab Emirates (UAE)

Wednesday, May 21, 2003
  • Sagem Awards Gemplus a Contract in the Middle East to Deliver Over Two Million Cards to the UAE population