Campus Cards, College and University Identification and Security

Contactless cards at Santa Clara University used for more than just payment and access, couponing adds benefits

Wednesday, September 29, 2010
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Blackboard’s new contactless cards deployed at Santa Clara University helped the university meet several needs, according to Jeff Staples, vice president of market development and strategy at the campus card provider.

The university wanted to increase awareness of specials in their dining program so the school put up digital signage at the card office advertising coupons and promotions. They also installed a contactless reader so students could present their cards and download a coupon that could be redeemed immediately at the dining facility.

“It was a fantastic opportunity for the institution to put the power of the contactless element into the students’ hands and give them an opportunity to realize an immediate benefit,” says Staples.

Contract changes and expirations have caused a crunch for University of Chicago students looking to top up their ID cards with laundry funds.

The University removed cash-to-card machines from residence halls at the beginning of this academic year, leaving students with just two locations at which they can reload their ID cards for laundry. Now, rather than having machines located in residence halls, the students must report to two central locations, a campus convenience store and Bartlett Hall, a highly trafficked building that contains a dining hall, and other student resources.

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A student’s life doesn’t have to be all work and no play. Moreover, when your university is located in a city like Pasadena, California where there’s a lot to do, why not take a study break?

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The 8:30 am class might have been a mistake. But to keep from falling asleep in art history John Q. Student simply pulls out his smart phone, opens an app, places an order for the espresso with an extra shot, along with a bagel and cream cheese, and picks it up on his way to class with time to spare.

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Drake University has added more contactless door readers following positive feedback on campus.

In response to faculty, students and staff, Drake Public Safety officials have are adding 11 new doors to the university’s electronic locking system.

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Bryan Permalink
September 29, 2010 11:23 AM

What did they download the coupon to? Was it just a $2.00 credit added to their account? What would stop a student from downloading multiple coupons?

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