Today’s ID cards do far more than just present a name and face. They can conduct financial transactions, enable you to log on to your PC and access networks, track time and attendance as well as grant building access.
In addition, ID cards are an important extension of an organization’s image and brand. Consequently, those charged with designing and activating ID cards for their organizations have a pretty big responsibility.
“Effectively personalizing ID cards involves more than meets the eye,” says Steve Lohman, product marketing manager at HID Global. “For most organizations, it’s not just about creating a visually attractive card. It’s also about appropriately enhancing security while ensuring the effectiveness of the entire card program.”
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